Have you ever had a potential client whom you were genuinely excited to work, give you a verbal “yes”, and their intention and commitment were so strong, you get to work right away.
You make room in your calendar, start preparing their file and work plan, and perhaps even incur some expenses to prepare to serve them.
And then, when you send them the paperwork, they back out…
- “Sorry something has come up”
- “I changed my mind”
- “I talked to so & so and they said to wait, think, I shouldn’t…etc”
- “After thinking about it, it’s not the right time, I don’t have the money, etc”
- “I can do it on my own”
Or worse, you don’t hear anything they simply disappear.