When the Prospect Says “I Can’t Afford It”

We’ve all been there…..we have a perfect call, with the perfect candidate, you have the solution to their perfect problem – you make the offer and then….

“I’M SORRY I JUST CAN’T AFFORD IT”

If you don’t know how to overcome this objection, you are leaving hundreds of thousands of dollars on the table.

Here’s the good news, while this is probably THE most common objection, it’s also the easiest to overcome, because it’s the least legitimate.

Yes I know it may feel real, and when I teach my clients how to sell, they will always push back and say “well who am I to question what that person has in their bank account?”.

Here’s the thing – you don’t.  

Everybody has the ability to create the money for what they want most and so in today’s video I share with you exactly how to set up your sales call for success to avoid this objection all together, AND what to do and say if the objection still comes up.

When you learn to master this objection, you’ll increase your conversions, help more people and make more money!